THE HOME DEPOT

LIFE ON HOLD


22squared approached us to launch their "Life On Hold" campaign by creating eye-catching vignettes that dramatize the second that appliances fail. In these moments, life comes to a screeching halt, objects float in the air, people freeze in time, and then, magically snap back to life-as-usual, with their beautiful new appliances. Our Creative Director Ryan Tuttle, along with Director Jimmy Matlosz, worked closely together on everything from camera moves, set design, props, & location, then our Artifact Design team edited, removed rigs, composited all of the visual effects, and colored, to create a cohesive look & feel for all three spots. It was a true delight to create these great spots with 22squared.